Good day, book people. I often wonder where authors get their inspiration or ideas from, whether they’re writing fiction or nonfiction, I’m interested in their inspiration for writing. This is especially true for books that might be categorized as self-help. Yes, the author wants to help but help with what specifically and why? It is for this reason that I’m pleased to welcome motivational speaker, consultant, and executive coach Melkart Rouhana, author of Greatness is NOWhere to the blog. You don’t necessarily have to be in business to gain wisdom from his teachings. I hope you’ll enjoy what Mr. Rouhana has to say as he provides insight into how he came up with Greatness is NOWhere. Thank you, Mr. Rouhana, for taking time away from your hectic schedule to share with us today, the blog is now yours.
Greatness is not exclusive to athletes, famous people or great organizations who have left their footprints in our world. Greatness concerns you, and me. The title ‘Greatness is NOWhere‘ is purposefully playful. How did you read it? Greatness is nowhere OR greatness is NOW here? In the last 10 years roaming the world, coaching executives, and enabling greatness in some of the most celebrated organizations, people mostly see “nowhere” instead of “NOW here” and accordingly attract mediocrity. Why? As human beings, we are wired to exaggerate the negative because it helped us survive the dark ages. We moved beyond those days though, but we still carry this ‘shredder’ that rips out our energy, and robs us of our dreams. ‘Greatness is NOWhere‘ is founded on one simple truth: Every human being is versed in greatness and our purpose is to chase and unveil the best of ourselves, our teams, and our organizations.
The 65000 words in this book are literally written in every corner of this world. I remember writing a few pages in Angola, Africa, continuing the chapter while on a 40,000 feet flight en route to Paris, to finally finish the chapter in Atlanta. In this book, I share 3 principles, 15 truths, and 20 tools to jazz up your culture, pep up your people, spice up your customer experience, and ultimately unleash greatness.
Principle 1: You can’t be what your culture is not
How do you promote and inspire a winning culture that literally shapes everything you do?
Truth #1: A purpose-driven culture is a culture worth living.
Truth #2: Every culture has a silver lining: The Attar Factor.
Truth #3: Make culture happen. For real. Every day!
Truth #4: With oxytocin we charge.
Truth #5: This is the era of agility.
Principle 2: You can’t be what your people are not
How do you translate talent to performance, and bring out the gold in others?
Truth #6: Talent alone is not enough
Truth #7: Rethink leadership: All bets are off!
Truth #8: Autonomy is the ruling currency
Truth #9: Bring out the gold: A to Z
Truth #10: Energy: The supreme power
Principle 3: You can’t be what your investment is not
How do you bring your investment to the world, and convert your customer experience into one that chills and thrills?
Truth #11: The language of emotions
Truth #12: The Holy Grail of customer experience
Truth #13: Spice up your experience
Truth #14: Uncover the cream of the crop
Truth #15: 19 for COVID-19
The call is for greatness.You have a voice. Choose the road to greatness.
Capture your moment. Raise your flag. Sing your song.
And remember, Greatness is NOW here!
Greatness is NOWhere: Three Principles to Jazz up Your Culture, Pep up Your People, and Spice up Your Customer Experience by Melkart Rouhana
ISBN: 9781737844303 (hardcover)
ASIN: B09K3GPSLN (Kindle edition)
Release Date: November 1, 2021
Publisher: MRT Books
Genre: Nonfiction | Business Management | Leadership & Motivation | Success Self-Help
Greatness is the ability to unleash the best version of yourself, your team, and your organization.
Ever since the dawn of civilization, greatness has been the voice of our human spirit. It is not an outcome, but a way of living. We are in a constant chase after meaning and progress. We seek to find the best possible version of everything, including ourselves, yearning to unleash our potential and make an impact.
Greatness is not exclusive to athletes or famous people who have left their footprints in our world. It concerns every one of us-you and me, people who choose to find meaning, the voice to lead a purpose-driven life, and the courage to make a meaningful contribution. Can you imagine the impact you and your organization would have if you harness the power of greatness and tap into the highest reaches of potential, inspiration, and execution?
Greatness is not a philosophy or a strategy. It is a deliberate commitment to inspire engaged colleagues, fashion customer excitement, produce exponential results, and leave a distinct footprint in the world. In Greatness is NOWhere, Melkart examines three principles to enable greatness:
Principle 1: You can’t be what your culture is not
How do you promote and inspire a winning culture-that intangible and hidden mark of distinction that literally shapes everything you do?
Principle 2: You can’t be what your people are not
How do you translate talent to performance, surround yourself with the right, talented, and passionate colleagues, and bring out the gold in others?
Principle 3: You can’t be what your investment is not
How do you bring your investment to the world, deliberately evoke emotions in your customers, and convert your customer experience into one that chills and thrills?
Greatness is NOWhere answers all these questions and more and shares three Principles, 15 Truths, and 20 Tools to jazz up your culture, pep up your people, spice up your customer experience, and ultimately unleash greatness.
The Truths presented in this book represent the accumulation of knowledge and insights Melkart Rouhana have gained throughout the years, drawing on a wealth of thoughts, practices, and experiences of great organizations, executives, authors, researchers, and practitioners. In Greatness is NOWhere, Melkart Rouhana shares a roadmap that will guide you to find greatness and lead your people and organization to ultimately unleash their potential and, in the process, impact the future of our world.
The call is for greatness.
You have a voice.
Choose the road to greatness.
Step up! The choice is yours.
Meet the Author
Melkart Rouhana is the Chief Engagement Officer of MRT Consultants. He is a world-renowned culture, leadership, and service expert, and is a highly sought-after keynote speaker.
Named “The Rock Star of Customer Service” by Porsche executives and “the Engagement Magician” by top hoteliers, Melkart has held previous positions as corporate director of global learning at The Ritz-Carlton Hotel Company, and corporate head of learning and development for Emaar Hospitality Group and Armani Hotels and Resorts, to name few. He also coaches on the Executive MBA program for London Business School, and is the co-founder of the Culture and Performance Forum.
Melkart’s philosophy has been recognized as foundational and has been instrumental to the success of some of the most celebrated companies and institutions around the globe.
Connect with the author at: Facebook | Instagram | Twitter | YouTube | Website
This guest post and virtual book tour brought to you by PR by the Book
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