If you’re an avid reader, like me, one of the first things you probably do is check out the cover art after looking at the title, author, and then proceed to read the synopsis. I’ve got to admit to being somewhat of a cover-art snob. If the artwork doesn’t grab me right away, even if I like the author and synopsis, I may put the book on my TBR list and wait sometime before I pick it up to read. Then there are some covers that just completely turn me off due to the amateurish artwork and is doesn’t matter how good the writing may be, I can’t get beyond the cover art. I know, that’s petty and I’m working on it. Today, I’m pleased to welcome the author of Spent Identity, Marlene M. Bell, who will be discussing with this us the importance of book covers. I hope you’ll sit back and follow what she has to say, put Spent Identity on your TBR list, and follow along with the rest of the blog tour. Thank you, Ms. Bell, for spending time with us this Saturday. I now turn the blog over to you.
Why Book Covers are So Important
The key to choosing a cover is knowing your genre. Deciding on a cover doesn’t necessarily mean you can pick anything you like. It’s more what the reader who reads in your genre is expecting to see as your cover. If trying for new, groundbreaking cover art to intrigue, you may find yourself lacking in book sales. Readers want to be visually pulled into the story, but only if they can understand your story—in your genre—from your cover art.
If you can swing a professional book cover designer, I highly recommend that source versus a basic ready-made cover. Stock photos are so common and easy to slap together, but what does that say about you as an author? Stock images are ho-hum boring! I’ve seen a few photos that have worked well as long as there are interesting elements added to a standard photo. Only a few creative designers can pull that off well, however.
I’ve personally used a husband and wife team from Australia who design all elements on their covers from start to finish. I found them after I fell in love with one of their winning covers in a contest. I was thrilled with my cover for Stolen Obsession! The extra money spent on a fully designed cover was well worth the effort. The cover for Stolen Obsession won the 2018 Independent Book Award for Best Cover in the Fiction Category and the IndieReader cover award.
In my second book, Spent Identity, I went into a different direction to find my cover designer because my first designers were overloaded with new clients and I would have a long wait. 99 Designs is an online website for graphic designers all over the world. I found Isabel Robalo from Portugal, there. The cover for Spent Identity is simple yet portrays a feeling of foreboding that goes along in the mystery/suspense genres. The book won the 2020 Independent Press Award and has been named as a finalist in other contests currently running this year. It’s well worth your time to research many cover designers before you make your final choice. Expect to pay from $200 to $600 for top designers who create more than stock premade covers.
on Tour August 1-31, 2020
Synopsis:

Farm For Sale. 360-acre lot with ranch-style home. Refurbished barn. Corpse not included.
To find her missing aunt, she has to unearth the secrets of the past. But lies and deceit run through the very heart of their town…
What started out as a promising relationship with adventurer and tycoon Alec Zavos has fizzled into an uncertain future for antiquities expert Annalisse Drury. Returning to Walker Farm in Upstate New York to see her Aunt Kate should have been a welcome homecoming and distraction. Instead, she finds the childhood home she expected to inherit is for sale, without her permission. What’s worse, Kate’s ranch manager makes a gruesome discovery in the barn: the body of an unidentified man, dead by foul play.
Annalisse turns to Alec for help. She and her aunt shelter on his estate in the Catskills while the authorities canvass the scene. But when Kate herself disappears without a trace, Annalisse fears the worst: that one of the many secrets of her hometown has ensnared her family—a secret someone is willing to kill for to keep hidden.
Book Details:
Genre: Mystery
Published by: Ewephoric Publishing
Publication Date: December 11th 2019
Number of Pages: 378
ISBN: 0999539426 (ISBN13: 9780999539422)
Series: Annalisse Series #2 || This is a Stand-Alone novel but the reader may gain more about the character’s past if they pick up the first book.
Purchase Links: Amazon | Barnes & Noble | Goodreads
Author Bio:

Marlene M. Bell is an award-winning writer and acclaimed artist as well as a photographer. Her sheep landscapes grace the covers of Sheep!, The Shepherd, Ranch & Rural Living, and Sheep Industry News, to name a few.
Her catalog venture, Ewephoric, began in 1985 out of her desire to locate personalized sheep stationery. She rarely found sheep products through catalogs and set out to design them herself. Order Ewephoric gifts online or request a catalog at TexasSheep.com.
Marlene and her husband, Gregg, reside in beautiful East Texas on a wooded ranch with their dreadfully spoiled horned Dorset sheep, a large Maremma guard dog named Tia, along with Hollywood, Leo, and Squeaks, the cats that believe they rule the household—and do.
Catch Up With Marlene M. Bell:
MarleneMBell.com, Goodreads, BookBub, Twitter, & Facebook!
Tour Participants:
Visit these other great hosts on this tour for more great reviews, interviews, guest posts, and giveaways!
Enter To Win!:
This is a Rafflecopter giveaway hosted by Partners in Crime Virtual Book Tours for Marlene M. Bell. There will be 4 winners. Two (2) winners will each win one (1) Amazon.com Gift Card. Two (2) winners will each win a set of autographed books, a notebook, and silver jewelry. The giveaway begins on August 1, 2020, and runs through September 2, 2020. Open to U.S. and Canada addresses only. Void where prohibited.
a Rafflecopter giveaway